I designed a specialized logo for Parity Productions’ Qualifying Productions. With the Qualifying Productions program, NYC theatre company Parity Productions promotes theatrical productions that meet a 50% gender parity hiring standard. (50% of creative roles—playwrights, directors, and designers— are filled with women, trans, and gender-expansive artists.) Every May, Parity Productions does an annual fundraiser. This particular logo was created to highlight the Qualifying Productions the company had promoted thus far as an incentive for the fundraiser.

I gathered the key art for every Qualifying Production we had ever promoted at the time (500), color-coordinated them, and organized them in a collage format. Then they were put in the company branded logo structure, with the company name on the logo.

In addition, I edited the original logo when the language changed. In 2019, the company changed the language of “transgender” to “TGNC” to be more inclusive, and many edits were made throughout the company logos, social media platforms, and the website. The Qualifying Productions logo was one of these.

Role: Design